The new design for the Fantini Milano showroom by architect Piero Lissoni will be revealed during Design Week.
Located in the historic heart of the Brera district, in the cobblestone courtyard of a period palazzo that offers the quiet and charm of nineteenth century Milanese architecture, the design expresses and reinvents the concept he’s been working on since it first opened in 2015.
It adds a soft atmosphere to the architectural rigor, which is achieved through the materials, furnishings and details of a comfortable, elegant home, going beyond the idea of a traditional showroom as a space for display and sales to transform it into a welcoming space with the warmth of a cozy home.
The homelike atmosphere of this metropolitan interior is one of the advantages of Fantini Milano, a relaxing space where visitors can also savor the sight and sound of water.
The same style can be found in all Fantini architectural designs by Studio Lissoni: headquarters and the Casa Fantini Lake Time hotel in Pella, as well as the showroom in New York.
“The Milan showroom reveals the new Fantini, how it will be seen around the world. A showroom that is between a watchmaker’s shop and a place where architects and clients can discuss and see everything related to the Fantini products. This is the new face of Fantini to the world”.“The Milan showroom reveals the new Fantini, how it will be seen around the world. A showroom that is between a watchmaker’s shop and a place where architects and clients can discuss and see everything related to the Fantini products. This is the new face of Fantini to the world”.
The showroom space is divided into three zones: one to display the Fantini collection and new products, one dedicated to wall- and ceiling-mounted showers, and the third to display the About Water Boffi Fantini collection and for the meeting room.
The atmosphere, which features warm tones and prestigious materials, is marked by a simple, neutral setting, with resin floors and dark gray walls and ceiling. Spectacular partition walls, covered in ribbed or mosaic mirror, which seem to float in front of the masonry walls, serve as the backdrop for the installation, which consists of a series of modular dark gray metal containers with natural wood fronts. The faucets are installed both on the wall and on the countertop, using special modular bases that make the displayed products interchangeable and easy to store.
The system thus not only meets the need to display the most important products to greatest advantage, but also makes room for all the varieties and finishes offered in the company’s rich catalogue..
